DGAP-News: Pleasures Magazine: The Path to Start-Up Success: Natali Budzei, Dubai-Based Ukrainian Entrepreneur, Launches New Luxury Yoga Mat, Explains Why UAE Is Where Every Dream Turns Into Reality
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DGAP-News: Pleasures Magazine
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The Path to Start-Up Success: Natali Budzei, Dubai-Based Ukrainian Entrepreneur, Launches New Luxury Yoga Mat, Explains Why UAE Is Where Every Dream Turns Into Reality ABUJA, NIGERIA / ACCESSWIRE / February 26, 2021 / The United Arab Emirates is fast becoming one of the most innovative and futuristic cities in the world, with both the local Emiratis and expatriates moving to Dubai for entrepreneurship opportunities. With such an international scene and the diversity of people, ideas and creativity, it is no wonder that the UAE is home to some of the most talented people in the world. One of such is Natali Budzei, an entrepreneur, lawyer, and multi-business owner. We wonder how she finds the time to run three businesses and keep up her vibrant social media presence. Though from Ukraine, Natali launched Gulf Art Advisory, a leading art consultancy firm that is promoting emerging artists and connecting them with galleries and collectors. The beautiful Ukrainian, who lives in Dubai, is the epitome of the UAE's entrepreneurial culture. Moving to the UAE seven years ago for her MBA in International Hospitality Business, she later set up her company in 2014 and has since become one of the most successful entrepreneurs in the country. Her career as an entrepreneur has seen her work with leading luxury brands such as Bulgari, Hermes, Cartier, Jumeirah Group, Amazonico, and many more. Always full of energy and ideas, Natali shares with PLEASURES MAGAZINE everything from taking leaps and managing company growth to remembering the importance of your own creative side and the realities of running your own brand. The young Ukrainian also dishes out some pieces of advice to those who have that bold entrepreneurial spirit. It is nice to have you on Pleasures Magazine. Please, what brief information can you give about yourself? How long have you been in Dubai? Why did you choose to set up your business in Dubai and not UK, United States, or your country? How did your upbringing prepare you for the world of business? Going through your social media posts, what stands out is the positivity and energy emanating from you. Do you believe it is something inborn in you? How can one incorporate gratefulness into one's life? Five years ago, you started your first business and today you run three successful businesses. What has this journey been like?
Could you tell us how your yoga journey began? You have recently launched Budzy Mats. What sets Budzy apart from other yoga mats in the market? How are Budzy Mats ecologically made and why is this so important to you? Usually, when you see recyclable products, most of the time they look quite boring in terms of design. Yes, you buy them. But then, you never really use them. So, they hang somewhere in your house gathering dust. I wanted to create a product, which will be fashionable and eco-friendly at the same time. So, once you purchase, you WANT to use it daily. Made from the highest quality of rubber, Budzy mats are free from PVC materials, which contain dangerous chemical additives including phthalates, lead, cadmium, which can be toxic to one's health. They are also bigger than standard mat and don't slip. What is the sales process like? Do you sell Budzy mats online or in physical shops?
What other business are you into? Prior to COVID-19 era, from time to time I used to perform at events as a professional piano player, in particular for Rolls Royce, Emirates Women Magazine, Panerai, Meraas, and others. It is a hobby grown into a small business. I do miss being on stage. I also advice young entrepreneurs in Africa. Recently we helped to set up a company in Mauritania. Giving back never goes out of fashion. If any, what challenges have you experienced as a woman in business? I love being a woman and I love business. Challenges and competition are always there. I choose to think it is a good thing, not letting you get too relaxed and pushing you to be more creative and more professional. That is what actually makes us better. What is a typical day like to you? Let us take today, for instance, I had a couple of clients in the morning. I went to the gym, listened to some interesting podcasts while exercising, like Jordan Peterson's or Joe Rogan's podcasts, while on the treadmill, stopped by my life coach for a session, then attended my good friend's birthday lunch time. After an hour, I was back to work and signed a contract with new suppliers. Then, I arranged a couple more events in the evening in different parts of town and arrived back home around 11:30 pm. In free time I like to practice piano, and from time to time catch up with friends. How do you balance running three businesses at the same time?
We had opened less than a month before COVID-19 pandemic took over, but have already worked with Bulgari, SEPHORA, Hermes, Cartier, Kempinski, Maison des Fleur, Coya, ShanghaiMe, Laloge, Jumeirah Group, Amazonico and many more. What one piece of advice would you give any aspiring female business leaders reading this? I believe the most effective way of operating in the world is to conceptualize the highest good that you can conceive and then commit yourself to it. Your aim sets the world around you. On a separate note, I would like to mention that it is quite important to choose the career which leaves you fulfilled. It is also important to discover, as early as possible, that there are other dimensions to fulfillment. What would be the one piece of advice you would share with entrepreneurs who want to launch a new yoga product? Also check who is your target audience, and their values. Find out what they want from the product/service and offer it to them in the best possible way you can. How do you unwind? What is your beauty routine?
What basically informs the way you dress? Five tips on how to lead a balanced life in today's world: There is no balance in it, but I like the idea that the optimal for a human being is not in chaos or in order. The balance is right on the line, when you are one foot in order, where you are fairly stable and another in chaos, where new, interesting, and compelling things are happening to you. Your nervous system can tell quite precisely when you are on the line; basically, when you are interested and engaged in what you are doing. I do believe it is still possible to organize your life and be successful. Get a routine and set up your social structure. Work on your discipline every day (this is especially hard for creative people). Watch whom you are spending the most time with and set meaningful goals in life. Short takes: The best place to practice yoga. Beach holiday or city adventure? Coffee or herbal tea? Cars or hikes? Bags or shoes? Home practice or class practice? Thank you so much for taking the time to share your story with us. How may you be contacted? SOURCE: Pleasures Magazine
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